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Advantages and disadvantages of using AI in writing

AI writing tools can enhance productivity, but are they compromising originality and human connection?

Jan 8, 2025

Advantages and disadvantages of using AI in writing - Blog image

The proliferation of AI writing tools has revolutionized content writing for businesses as well as students. 


However, the increased use of these AI writing tools to generate content has raised serious altercations among individuals.  


Advocates believe that this tool is, in short, a blessing, most especially for business owners to save costs on marketing materials, and content writers argue that it has helped with writer's block and also increased their efficiency. 


On the other hand, critics express their concerns about certain challenges that come with the use of AI in writing. 


This includes the loss of human creativity,  ethical issues, plagiarism concerns, and, of course, replacing human writers with AI writing tools. 


In this blog post, we’ll discuss the concerns of AI writing in academia and the advantages and challenges of using AI in writing.


What is AI content writing?

AI content writing is the use of artificial intelligence tools and algorithms to assist the creation, editing, and optimization of written content such as blogs, social media posts, and marketing copy.  


These tools use trained NLP (Natural language processing) and Machine learning data to imitate human writing and generate coherent, contextually relevant text, based on user input.


Popular AI writing tools like ChatGPT, Jasper AI, Copy.ai, and Gemini are ideal for writing tasks ranging from long-form content creation to social media captions and product descriptions. 


While these tools can help increase the production of content in minutes, human oversight is still required to ensure the quality and credibility of content. 


Academia concerns of AI-writing



Students are increasingly using AI tools to assist with their assignments, such as drafting essays and conducting research. 


This reliance on AI writing tools in the academic environment has raised serious concerns, including:


1. Ethical issues

The use of AI writing in education has led to an increase in unethical practices. Students are increasingly relying on AI to write essays or assignments, which increases the risk of plagiarism and reduces the credibility of their work. 


Also, professors unknowingly accuse students of AI-generated work, which creates unfair assessments since AI detection tools suffer from false positives. 


To address these issues, it’s important to use AI responsibly—as a way to assist learning and not to replace human effort. 


2. Bias and misinformation

Although AI writing tools might have impressive capabilities to generate content based on your input, they sometimes regurgitate factually incorrect, nonsensical, or disconnected sentences. 


This defect is commonly known as LLM hallucinations, which, if not identified and corrected, can lead to misinformation in academic work and affect students' credibility. 


In some cases, AI systems can be biased, resulting in unfair or discriminatory treatment towards certain groups of students.


3. Decline in critical thinking and writing skills

Writing is one of the best ways to organize your thoughts, dig deeper into a subject, and refine your arguments. 


When students solely rely on AI to generate essays or research papers, they skip an important mental development process that limits their critical thinking and problem-solving skills, which are essential for learning. 


What are the advantages and disadvantages of AI in writing?

By understanding the advantages and disadvantages of using AI in writing, business owners and students can ethically incorporate AI to assist with their content creation process. 


With that said, here are the advantages and disadvantages of AI content writing:  

Advantages of AI in writing


1. It increases productivity

Writing a blog post, essay, or article can take hours and sometimes even days. 


With AI writing tools, writers can speed up content production and focus more on other tasks, like fact-checking, proofreading, and formatting content.  

Also, using AI writing tools can help with writer's block, increasing the efficiency of handling multiple writing projects without feeling stuck. 


2. It’s cost-effective 

Hiring professional writers and building a content team can be expensive. 


You might have to pay for salaries, freelance fees, revisions, and even specialized expertise, which can drain your budget.


With AI tools, you reduce the costs of content marketing and creation. For a fraction of the price, you can generate high-quality drafts, optimize for SEO, and automatically publish content to your website.  


When you pair it with your human insights and edits, you can produce high-quality content without breaking the bank. 


3. It helps improve SEO 

Some AI writing tools have the ability to extract information from online articles, websites, and documents on the internet. 


This makes it possible for AI writing tools to generate content that’s search engine optimized. 


Some tools, like Junia AI, may ask you to provide links to your website pages or competitors' blog posts to serve as inspiration for your blog post and provide a better perspective to convey your topic idea.  


Running the AI generated text through an AI Humanizer can lead to even greater results.


Disadvantages of AI in writing 


1. It lacks creativity 

One of the drawbacks of using AI in writing is its lack of creativity. 


Personal experience, logical reasoning, and storytelling are essential attributes of good writing that engage and connect with readers. 


The human emotional connection in writing is something that AI writing tools cannot replicate, making human writing much better. 


2. It requires a human touch for better quality

While AI writing tools can increase the amount of content you can produce in minutes. 


You’d still need a content editor to proofread and improve the quality of your AI-generated content before it’s published. You’d also need to fact-check, cite sources, and add personal experience, insights, and voice to humanize AI content


AI tools sometimes produce inaccurate information and redundant sentences in your content piece, which happens when you prompt these AI tools to generate long-form content.


3. It has a risk of plagiarism

Since tools like ChatGPT can pull information from the internet to generate content, they can unintentionally produce plagiarized content. 


While it doesn’t copy information word for word, it can generate content that’s too close to existing material, making your content sound generic and reducing its quality. 


This also puts you at risk of copyright issues. So, it's important to review your content, paraphrase where necessary, and change the sentence structure to improve your writing. 

4. It cannot apprehend brand voice or tone 

For businesses with an established brand identity, it is important to have a consistent brand image to engage with customers. 


AI tools struggle to apprehend your brand’s voice and can fail to produce marketing materials in your brand’s tone and voice. 


This is because writing tools often use AI words and phrases that sound robotic, which can make your content feel impersonal and reduce your engagement. 

Conclusion

Using AI in writing offers incredible benefits for business owners and students to improve productivity, increase efficiency, and reduce costs. 


While AI tools have their benefits, they do come with some drawbacks, which we have discussed. 


So, by understanding its benefits and implications, you can ethically use AI in your writing process without solely relying on it. 


It is a tool that, once paired with human creativity and logical reasoning, can help you produce high-quality content in a short period of time. 


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